Over the past four years, Michael Stelzner
has built up Social Media Examiner
to include a robust online magazine, an over 200,000-subscriber strong email program, industry reports, live events, and the top-rated Social Media Marketing podcast
. He does all of this to serve as "your guide to the social media marketing jungle." In one word, Mike is a marketer
. In a few more words, Mike is a very busy marketer
Mike organizes his day by focusing the first three hours of his day on the creative work he needs to do as marketer-in-chief and copywriter. He does this by not taking any meetings before 11:00 a.m. When he really needs to deliver, he "goes dark" — no email or social — for 60-90-minute blocks. Speaking of email, he doesn't formally open his email until 3 p.m. or 4 p.m. When he gets home, he focuses on his kids and doesn't check email again until later in the evening. And he usually stops at 9:00 p.m.
Stelzner is quick to note that our addiction to technology is getting passed on to our kids as well. On a recent trip to Disneyland, he realized how quickly his kids had grown up since their last visit. In an effort to develop more adventurous and creative family activities for his own kids, Stelzner set out to create a free online magazine for parents looking to do the same. My Kids' Adventures just launched this week and is off to a big start.
For shout-outs and shameless plugs, Nick thanked listener Jim Roots
for mentioning his Social Scene Midwest
study (remember to take the survey now if you haven't already), while DJ gave a birthday shootout to his wife Kristina (AKA "The K-Dawg"). Mike gave a shout-out to … us! This podcast! Flattery will get you everywhere! He also encourages you to check out My Kids' Adventures
Until next week, see you on the Internet!
If you won't take our word for it, listen to podcaster Mike Stelzner
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